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how one indie agency is using automation to avoid the pain of manual reporting

How One Indie Agency Is Using Automation To Avoid The Pain Of Manual Reporting

Make Money With Adsense Posted on June 28, 2022 by Brad SelersJune 28, 2022

Ad agencies are understaffed and their clients – small businesses in particular – often don’t have the time or the technical background to sift through reams of campaign data. And so, increasingly, they’re turning to automation to cut down on the more tedious and time-consuming aspects of account management. Tag, an independent agency based in… Continue reading »

The post How One Indie Agency Is Using Automation To Avoid The Pain Of Manual Reporting appeared first on AdExchanger.

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Posted in make money with adsense | Tagged Agencies, Audra Foley, basis technologies, contextual targeting, data canvas, Google Data Studio, peer39, TAG
criteos q1 testing into cookieless knuckling down on commerce

Criteo’s Q1: Testing Into Cookieless, Knuckling Down On Commerce

Make Money With Adsense Posted on May 7, 2022 by Brad SelersMay 7, 2022

Criteo is preparing for the end of third-party cookies. That’s what you do. But third-party cookies aren’t dead yet. “Our ability to attract and retain customers for our clients does not have to rely on third-party operating system signals,” Criteo CEO Megan Clarken told investors earlier this week during the company’s first-quarter earnings call. “However,”… Continue reading »

The post Criteo’s Q1: Testing Into Cookieless, Knuckling Down On Commerce appeared first on AdExchanger.

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Posted in make money with adsense | Tagged Agencies, Brian Gleason, Commerce Media, Cookieless Future, Criteo Retail Media, Megan Clarken, Online Advertising, Profitero, publicis, testing, third-party cookies, Todd Parsons
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